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What does a Search Engine Optimization do?

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Avatar of Abdulfatai A. Olamide
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A search engine optimization (SEO) is a process of improving the ranking of a website on search engines. This can be done by optimizing the website content, structure, and on-page elements such as titles, metatags, and anchor text.

A search engine optimization (SEO) plan is designed to improve the visibility and ranking of a website or web page in search engine results pages (SERPs). By improving a site's visibility and ranking, it may become more likely that users will find and click on the site's links.

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