Google AdWords: What Is It and How Does It Work? The Basics of Google AdwordsGoogle AdWords is a pay-per-click online advertising network that lets companies display ads on Google’s search results page. Businesses pay to have their ads appear at the top of the search results page for specific keywords. Because the platform uses pay-per-click…

Are Google Ads worth it? You might have asked yourself this question before. Is It Worth It to Advertise on Google?Absolutely. Google Ads are worthwhile because they offer businesses of all sizes a cost-effective way to reach a virtually limitless, targeted audience. You can start, stop, pause, or even change your bids at any time.Wouldn’t…